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This move marks a shake-up in the management structure as Audi prepares for its 2026 debut. From August 1, Binotto will take on the dual roles of chief operating officer and chief technical officer, stepping into the hot seat to drive Audi’s F1 ambitions. This appointment comes on the heels of some major exits, with Sauber CEO Andreas Seidl and Oliver Hoffmann, previously chairman of the board of directors, departing the project. Why the sudden change of guard? It’s simple. Audi is ramping up its F1 preparations, and it's becoming increasingly clear that tighter control and enhanced infrastructure are critical. Currently, Sauber, the team Audi will be taking over, has yet to score a point this season - a situation Audi aims to dramatically improve.
Motorsports

Audi Appoints Former Ferrari Boss Mattia Binotto to Lead Formula 1 Project

IN Audi, Former, Ferrari, Boss, Mattia Binotto, Formula 1

Audi has just dropped a bombshell by appointing former Ferrari team principal Mattia Binotto to spearhead its Formula 1 project.



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